Discussion about this post

User's avatar
Holly's avatar

Maybe Huel and Oatly not focusing on the fact that their products are vegan is following some of the ideas from your last post that it's important to build large, broad range communities that are all-inclusive and don't isolate vegans from non-vegans. It's a club that anyone can join.

Expand full comment
Cheryl Ewers's avatar

People (my husband and I included) are buying ingredients in bulk and making everything at home, and I expect this to increase as food gets more expensive. A lot of extremely talented people (Sauce Stache, Chef TJ, just to name a couple of them) spent their COVID time formulating truly superior mock meats from scratch. Those two have also followed their YouTube channels up with cookbooks. Culturally I think these kinds of contributions will be more valuable than the likes of Beyond Meat.

Expand full comment
2 more comments...

No posts